Archive for the ‘Capturing Attention’ Category

Is it Okay to Use My Doglets to Get Your Attention?

Friday, December 19th, 2008

They just sat so well for their photos. Look at their attentive faces. And it is the holiday season, so even though I have nothing really to say about my dogs, I just had to show them to you.

Amazing Grace

Amazing Grace

Liesl Diesel Weasel Bezo

Liesl Diesel Weasel Bezo

Amazing Grace, the bichon, got her name because she owns my heart and she’s just so so amazing, and Liesl Diesel Weasel Bezo, the mini dachshund, got her name because that’s what my husband calls her and of course she needs a long name.

Okay, I guess I do have something to say about my dogs. If they got your attention, I should capitalize on it, and we all can learn from it.

There are certain things that get people’s attention, warranted or not. Pets and babies do it. Sometimes things people should be learning about, like marketing and employee engagement, don’t.

I did write a very interesting post about capturing attention awhile back (in fact I have an entire category on the subject), and for those of you who require attention-getting devices and visuals, there’s also a cartoon of a very charming kitty in that post. Sound marketing advice as well. You should read it.

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I’m Going with the Flow (and Still Ditching my Elevator Speech)

Thursday, August 28th, 2008
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I Hate Elevator Speeches! Don’t You?

Friday, August 15th, 2008
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A Descriptive Headline Will Increase Readership

Friday, March 21st, 2008
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How to Get Fast Action with Direct Response

Saturday, December 29th, 2007
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Emotion Trumps Logic in Marketing

Friday, August 17th, 2007
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How to Get Prospects to Say, “That’s Interesting, Tell Me More.”

Saturday, June 16th, 2007
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Consistency Helps Develop Trust

Saturday, April 7th, 2007
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The Second Reason Marketing Efforts Fail to Capture Attention: Inconsistent Messages

Friday, March 30th, 2007
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2 Main Reasons Marketing Efforts Fail to Capture Attention

Wednesday, March 21st, 2007
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